Second50Years Marketing Blog

Get Your Share of the Boomer and Senior Markets

Second50Years Marketing Blog

Films for Older Viewers Make for Thoughtful Community

May 1st, 2008 · No Comments

Moving Picture Film Club

Here is a very nice idea: A “Moving Pictures Film Club.” The creators of the club search the world for films that are “moving,” meaning that they encourage us to ask questions about life, aging, loving, living.

The club is pitched toward baby boomers and seniors, a group that is often sadly ignored by film makers and distributors. It provides a monthly DVD of one or more films with an introduction by a host and suggested activities at the end. The films are meant to be shared and discussed with friends and family.

Businesses that serve the boomer and senior markets might want to collaborate with the Moving Pictures Club to promote the film club or to use the films with customers, clients, or residents in retirement communities.

Check out the Moving Pictures Film Club here.

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Tags: Boomers and Seniors on the Internet

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